W Hotels
W Hotels introduces its signature lifestyle-luxury to Costa Mujeres, bringing a bold, contemporary energy to the Caribbean coast. This is not traditional resort living, but a curated experience for a design-forward generation. The brand’s audacious design and vibrant social scene offer a sophisticated alternative to the area's established luxury.
Overall Assessment
3.4out of 5.0
Scorecard
Amenities
Insider Note
“The arrival of W in Costa Mujeres marks a defining moment for the Yucatan coast. Where others have focused on quiet serenity, the W introduces a vibrant, design-led energy that the region has been waiting for. It’s a bold statement that redefines modern luxury in this pristine corner of the Caribbean.
The experience of being here is a feast for the senses. The architecture is unapologetically modern, yet it cleverly weaves in a soulful Caribbean sensibility. Every space feels curated, from the dramatic lines of the building to the intricate details in the residences, creating an atmosphere that is both exciting and effortlessly chic.
Life at the W revolves around its signature experiences. The iconic WET Pool Deck is the magnetic heart of the property, while the AWAY Spa offers a contemporary and restorative escape. With five distinct destination restaurants and the unique social hub known as 'The Village,' the amenities are designed not just for indulgence, but for connection.
This property attracts a discerning, global clientele that values more than just a beautiful beach. It’s for the buyer who seeks a vibrant social fabric, curated cultural programming, and a genuine sense of community. Ownership here is a passport to a high-energy lifestyle, backed by the power of the Marriott Bonvoy ecosystem.
What truly cannot be replicated is the W's infectious energy. It’s in the music, the design, and the people it attracts, creating a culture that is both aspirational and inclusive. This isn't just a residence; it's a statement about how life should be lived.”
Research Intelligence
Verified 2026-04-06Medium ConfidenceDeveloper
AB Living Group
Total Units
10
Unit Types
Residences
Size Range
2,530–9,688 sq ft
Price Range
2500000 — $7M
Price / Sq Ft
$1,000
Monthly HOA
$2,500–$6,000
Construction Phase
Pre-construction
Opening Date
2026
Rental Program
Yes - Expected to be managed by Marriott, the parent company of W Hotels.
Detailed Amenities
Golf
Playa Mujeres Golf Club (Greg Norman, 18 holes)
Beach Club
Beach club
Dining
5
Spa & Wellness
Full-service spa
Additional Amenities
Infinity pools, drawing room, library, water park, kids club, cooking classes, rooftop pool and lounge, ballrooms, meeting spaces, boardrooms, outdoor cinema, shopping village, evening entertainment, business centre, dock, heliport
Peak Rental Rate
Est. $3,000-$5,000/night
Occupancy Rate
60–75%
Rental Inquiry
Tell us about your ideal stay and we'll curate the experience.
We can arrange a private virtual walkthrough, provide current pricing, and share our honest assessment of this project's strengths and limitations.
W Costa Mujeres Residences
W Hotels · Pricing on request
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